Today, Vista Equity Partners has approximately $6 billion in committed equity capital. Known as the Vista Standard Operating Procedures (VSOPs).
SAP SE and Oracle Corp. Had expressed interest in buying Marketo to bulk up on automated marketing software, according to people familiar with the matter, who asked not to be identified because the process was private. With both willing to pay cash, it was highly unlikely a private equity firm could assemble a financing package quickly enough—or pay an acceptable premium —without putting its required return at risk. Two months later,. The buyout firm leapfrogged the two corporate suitors currently with a combined market value of more than $316 billion by pledging its $5.7 billion fund as collateral, one of the people said. Vista paid a 64 percent premium above Marketo’s unaffected share price, the value before the company’s sale process was reported by Bloomberg. SAP and Oracle representatives declined to comment.